Blossom Water Grapefruit Lilac Named Finalist for sofi Award – Winners to be announced at Summer Fancy Food Show

 

Blossom Water Grapefruit Lilac has been named a Finalist for Outstanding New Product in the Specialty Food Association’s 2014 sofi™ Award competition.

A sofi is the top honor in the $88 billion specialty food industry. “sofi” stands for Specialty Outstanding Food Innovation and represents the best of the best from members of the Specialty Food Association.

Blossom Water Grapefruit Lilac was one of 125 Finalists selected by a national panel of specialty food professionals from 2,724 entries across 32 Awards categories from Outstanding Appetizer to Outstanding Vinegar. More specifically, there were 459 entries for the category of Outstanding New Product. Blossom Water Grapefruit Lilac was chosen as one of 10 Finalists. Winners will be announced by noted chef Dominique Ansel at a red-carpet ceremony on June 30, 2014, at the Summer Fancy Food Show in New York City.

“We are delighted that ‘Grapefruit Lilac’ made it to the finals,” say Cofounders Steve and Trish. The husband and wife team that came up with idea of infusing water with the essence of flower blossoms went on to say, “We believe Blossom Water defines a new and exciting category within the premium water market segment.”

“A sofi is the highest honor for products from our members, who bring craft, care and joy to the specialty food they create. The honor means the product is simply the best in its category,” says Specialty Food Association President Ann Daw.

The sofi Awards are open to members of the Specialty Food Association, a not-for-profit trade association established in 1952 for food artisans, importers and entrepreneurs with more than 3,000 members in the U.S. and abroad. For more information on the association and its Fancy Food Shows, go to http://specialtyfood.com. Learn more about the 2014 sofi Awards at http://specialtyfood.com/sofi.

About Blossom Water

Founded in 2013, privately held and Massachusetts-based Blossom Water LLC is on a mission to prove that an all natural, healthy and low calorie beverage (only 45 calories per 16 ounce bottle!) can also be a truly great drinking experience — with bright, thirst-quenching fruit upfront and a delicate floral note finish that is subtly aromatic yet crisp – refreshingly sophisticated. Our products are pure water, simply infused with 100% natural fruit and flower essences, then just lightly sweetened with blue agave nectar. There are no artificial sweeteners, preservatives or colors. Blossom Water is currently available in four flavors: lemon rose, plum jasmine, grapefruit lilac and pomegranate geranium. They can be found at fine retailers in the New England area including Whole Foods Markets or purchased online. For more information please visit: http://drinkblossomwater.com or http://facebook.com/blossomwater.

Specialty Food Association Media Contacts

Ken Seiter, Chief Marketing Officer, 646-878-0104, [email protected]

Louise Kramer, Public Relations Director; 646-878-0130,[email protected]